17 activities to make sales training more interactive
Online training has been the new normal after Covid 19. Video and video conferencing based online training has been the easiest to implement and many training companies started using these methods to carry on their sales training. But over the time, participants started get bored in such an environment and started to have Zoom fatigue. The training companies and trainers needed more tools to engage their audience with the training.
To learn how to sell a product, you need to learn how to buy it. You learn all the features of the product you want to buy, its pros, cons, user comments and how it will benefit you, and then you buy the product. This is also true for making sales. In order to make a sale, it is necessary to convince the buyer by knowing the pros, cons, benefits, user comments and future plans of a product well and conveying them correctly. In a sales training, you learn to use benefit analysis, analysis of product pros and cons, user analysis and the right persuasion points to the right person. Today, when you want to receive training online in virtual classes, you need a lot of interaction. We take these needs into consideration and introduce you to Perculus. Let's plan the first two lessons of a sales course in Perculus together.
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Why engage with participants in sales training?
It was nearly impossible to create the in-person sensations students experience in an online environment. Instructors need to create 800% more touchpoints in order to be as effective as in-person classes. Over 77% of students struggle to motivate themselves to pay attention. Research has shown that students who perceive high levels of interaction also perceive high levels of learning. Instructors controlling content and interaction, can have positive effects on the perceived learning of the students. Solo video conferencing negatively effects productivity. Sessions held exclusively with video conferencing decrease the productivity of the audience drastically. Some of issues faced;
- Lack of accountability
- Lack of instructor-participant interaction
- Difficulty in assessment methodologies
- Higher levels of learning in more instructor-controlled learning environments
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How to determine the right sales method?
There are right ways to sell and wrong ways to sell. Sometimes a wrong sales method can lead to a right sale. Write down two right selling methods and one wrong selling method to support good selling for you. Then let's discuss the sales methods you have written.
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Joint steps to be taken.
Selling requires collaboration and knowledge sharing. Empower everyone to use the common space and let's write down together the steps that need to be taken for a good sale.
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Do you believe in the product or service you sell?
Each sale brings new sales or blocks potential sales. The satisfaction and trust that the after-sales product or service leaves in the customer also increases brand awareness. In your opinion: What should we do to increase customer satisfaction?
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